Right now there over 1.5 million nonprofit organization in the United States, and of those organizations over 30% have chapters operating independently of the main chapters, escalating the number of organizations past the 1.5 million and into the million(s). Unfortunately for the problem solvers of our society these organizations, more than the majority, are under-funded, under-staffed, and lack the resources needed to complete basic daily tasks at hand. Such tasks might include serving food for the homeless, providing medical resources for the poor, or even safe-housing for rescued victims of sex trafficking. And where do these resources come from? The government, foundations maybe, but more importantly – the community.
For most nonprofit organizations to maintain efficiency, their connection to their own community is integral. After all, the organization exist to serve the community and make it a better place, but all too often it’s the community that lacks to serve the organization and provide the essential resources needed to help it survive in tough economic times like these. These resources could be material, financial, or even just awareness and knowing the immediate needs at hand. If organizations want these resources from their community they’ll have to look for affordable marketing solutions built around social media strategy. United for Good was created for this very purpose.
U4G, United for Good, was created in order to provide your organization with the tools and resources that you need to effectively connect with your community, say hello, build a relationship, and then watch the fruits of that relationship blossom as you receive the resources you need to remain sustainable. Meanwhile your community will come to a new awareness of the cause your organization battles, and as a result participate in your social mission thereby decreasing the social injustice percentages in that particular community.
We know the importance of social media marketing. However, your strategy has to begin with an image, which is why we specialize in brand development, and then integrate that brand into our 3-step social media process in order watch your organization see a return on its results. Our staff is comprised of individuals with backgrounds in social media network development operations and implementation strategies.
United for Good - Social Marketing for Nonprofits
Monday, November 23, 2009
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